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Ecocold designs add value to its customers

Ecocold | Blog - Ecocold designs add value to its customers

Ecocold designs add value to its customers

Ecocold offers services in a way that supports the approach of its solution partners to the customer with its products Ecocold, which offers products that support the 4A concept in marketing in the approach of solution partners to customers, attracts attention with the designs it offers.

4 A concept acceptability - suitability; in the part that means functional suitability, the refrigerators produced by Ecocold play a very big role in the perception of the end consumer. For example, the fact that the beverage sold can be drunk cold or the meat can be supplied frozen, which also ensures psychological suitability.

Affordability - Of course, pricing plays a big role in affordability, but offering a range of products with different prices on our shelves as an alternative to the customer plays an active role in the purchasing decision process.

The most important factor is accesibility - easy availability; it means that the customer can easily find the product they are looking for in the right locations. It is supported by the positioning of our refrigerators at optimum points in the market and eye level rules.

The fourth A, awareness, supports brand awareness and the effect of the product on the consumer. The led lighted brand stickers and aesthetic appearance of our products affect the quality perception of the customers and is an important factor affecting the sales volume.

While Ecocold refrigerators functionally fulfill the cooling task with low energy consumption, they are also a display tool that can be positioned to increase the sales volume of our customers.

Therefore, Ecocold products are designed by Ecocold R&D engineers with the quality and aesthetic perception it offers, taking into account that it makes a difference in the presentation of its customers' products.